Introduction: “Worship at the Altar of Convergence” – Henry Jenkins, image 1 of 11 / 1
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Introduction: “Worship at the Altar of Convergence” – Henry Jenkins

in Media theory comfort reads by Cian Kavanagh

Introduction: “Worship at the Altar of Convergence” – Henry Jenkins on “Media theory comfort reads”, a list by Cian Kavanagh on TheLysts.

Details

Photo
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Name
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Year
2006
Type
Book chapter
Core idea
Introduces “convergence culture,” where stories, brands and audiences move across media platforms and industries negotiate with participatory fans.
How I use it
When I need to explain why my students watch one show, tweet another, and buy merch from a third, yet somehow see it as one coherent universe.
My take
Reads like a season premiere for the age of platforms—quite optimistic, occasionally overconfident, but still the reference I end up returning to.