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Prospect Theory: An Analysis of Decision under Risk

in Papers I keep rereading by Andre Coleman

Prospect Theory: An Analysis of Decision under Risk on “Papers I keep rereading”, a list by Andre Coleman on TheLysts.

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Explains exactly why I keep betting the same guy will hit a corner three even though he's 2-for-19 this month. Kahneman knew me personally, apparently.
Title
Prospect Theory: An Analysis of Decision under Risk
Institution
Studied extensively at Harvard Business School
Field
Behavioral Economics